Given its breadth, media literacy may be better understood as a set of skills that can be applied to any medium. Media literacy is a 21stcentury approach to education. The next unit in the course will focus on the differences between. Digital media literacy and statements of learning table 1. Definitions, however, evolve over time and a more robust definition is now needed to situate media literacy in the context of its importance for the education of students in a 21st century media culture. Kids take in a huge amount of information from a wide array of sources, far beyond the traditional media tv, radio, newspapers, and magazines of most parents youth. Learn vocabulary, terms, and more with flashcards, games, and other study tools.
If youre looking for a free download links of media literacy pdf, epub, docx and torrent then this site is not for. It also looked at the different ways in which information is organised and finally at the evaluation criteria for printed sources of information. This module will build on and complement the skills developed in other modules in the school of media studies all of which engage the. It is about understanding and using critical thinking skills to absorb everything that concerns buying through the media, such as advertisements for products placed in films. Media literacy is defined by american educators as the ability to access, analyze, evaluate and communicate in a wide variety of forms.
Media literacy ml focuses on educating different categories of public children, young people and adults, in both formal and informal settings, to critically and consciously consume mediated. Media literacy notes chapter 12 media literacy notes. Definitions, however, evolve over time and a more robust definition is now needed to situate media literacy in the context of its importance for the education of students in a 21stcentury media culture. Media communication has become quite a force in society today, allowing for consumption of loads of information. Key words defined a medium is a means of communication a mass medium is a means of mass communication culture. Lecture notes new media literacies comparative media. Download this anth 3020 textbook note to get exam ready in less time. The infographic explains what the term means and why it matters, as well as giving tips about how to spot it.
Five key questions that can change the world is the culmination of three years of planning, research and writing to create a practical guide to implementing the core skills of media literacy in the k12 classroom. James potter presents a guidebook to the often difficult terrain of the mediated world, providing a plan of action for students to develop their media literacy and analytical skills. Chart and diagram slides for powerpoint beautifully designed chart and diagram s for powerpoint with visually stunning graphics and animation effects. James potter explores the important thing elements to understanding the fascinating world of mass media. Digital literacy means having the skills you need to live, learn, and work in a society where communication and access to information is increasingly through digital technologies like internet platforms, social media, and mobile devices. Drawing from thousands of media research studies, author w. While some people are starved for information, others are flooded with print, broadcast and digital content. Economic perspective the economic perspective focuses on resources. Media literacy notes chapter 7 media literacy notes. Media literacy notes chapter 2 potter chapter 2 notesexam.
Media literacy notes chapter 2 potter chapter 2 notes. This module is all about critical thinking an online definition to enable students to read the media critically, particularly through facilitating discussion about issues of truth and representation in the media. The introduction to media literacy is a wellstructured book that helps media students improve their media literacy and familiarise with ideas and concepts that are confusing or new to them. People across the world are witnessing a dramatic increase in access to information and communication. Gonnet reasonably notes that the development of the single approach to media education is. Socially influenced ways of living, transmitted from one generation to another. Literacy for the 21 century st center for media literacy. Media literacy is a way of thinking about the media. Indeed, literacy is a concept grounded in a centuriesold struggle between enlightenment and critical scholarship, setting those who see literacy as democratising, empowering of ordinary. Literacy is the ability to read, understand, analyze, and create with a written language.
Media literacy definitions odu digital commons old dominion. The citizen media literacy trainers guide is the result of collaboration among three organizations. Media literacy is the ability to access, analyze, evaluate and create media in a variety of forms. The first unit in this course will provide an introduction to media literacy and give you an opportunity to evaluate your own media literacy level. Understanding media and information literacy mil in the digital age. The student uses technology and digital media tools to learn, communicate, work and think collaboratively and creatively in a. Media literacy implementation colorado general assembly. Outside a linear world with its conventions of sched. In order to do that, well start with an understanding of literacy, in general, and then well discuss the idea of media literacy. Media and information literacy mil provides answers to the questions that we all ask ourselves at some point. Hello, in this video, were going to answer the question, what is media literacy. In unit 2, you will learn how to identify facts versus opinions in the media. Some people consider media literacy to be an expansion of traditional conceptualizations of literacy.
Media literacy teaches readers how to navigate through the overwhelming flood of information found in todays mediasaturated world. English language arts media literacy resources tackling malinformation. Support interdisciplinary bridge building in higher education to integrate core principles of digital and media literacy education into teacher preparation programs. This media literacy file looks at advertising techniques and commercials.
The paper defines media literacy as the ability to access, decode, analyze, evaluate, and produce communication in a variety of forms. Test your knowledge questions help with mapping prior knowledge and can be used as an icebreaker setting the tone for each lecture. Drawing from hundreds of media literature research, writer w. What is notable about these definitions, and what we will see often forms the basis of media literacy curricula, is a focus on the interpretive responsibilities of the individual. New media literacy is associated with the ability to use computers, social media, and the internet hobbs, 2010. The importance of media literacy is underlined by the. Media literacy is the ability to identify different types of media and understand the messages theyre sending. Introduction to media and information literacy free download as powerpoint presentation. Apr 05, 2011 media literacy in k 12 media literacy education has entered the k12 world through many portals some schools emphasize primarily the study of media issues or the critical analysis of media messages, whereas other schools primarily provide students with opportunities for media production. Media literacy in k 12 media literacy education has entered the k12 world through many portals some schools emphasize primarily the study of media issues or the critical analysis of media messages, whereas other schools primarily provide students with opportunities for media production.
Ppt media literacy powerpoint presentation free to. Literacy for the 21st century 5 literacy for the 21st century new ways of learning 6 what a difference a century makes. Our new crystalgraphics chart and diagram slides for powerpoint is a collection of over impressively designed datadriven chart and editable diagram s guaranteed to impress any audience. Literacy is about more than reading or writing it is about how we communicate in society. The emphasis is not just on how people respond to media messages. The article analyzes how students and teachers value media literacy and its activities, and which are the most appropriate methods and study subjects for implementing media literacy in schools. Media literacy is defined by ofcom, the uk media regulatory body, as. A key aspect of media literacy is understanding of the nature of social media, and what constitutes appropriate behaviour on these massive, influential, and sometimes unpredictable information channels. The information and materials included herein are rooted in the work of a group of ukrainian experts in media literacy, journalism, and combating propaganda. On september 20, 20, the firstever symposium on the historical roots of media literacy was held at. Media literacy therefore concerns the relationship among textuality, competence and power. Potter chapter 2 notes exam 1with media literacy we need strong knowledge structures in five areas. There are text messages, memes, viral videos, social media, video. It is about social practices and relationships, about knowledge.
Links between junior cycle digital media literacy and the statements of learning statement examples of related learning in the course sol 24. The promises, challenges, and futures of media literacy. Media literacy is the talent or capacity to analyze and discern information that informs, sells goods or services or entertains people via the media on a daily basis. Media and information literacy emphasizes an expanded definition of literacy, one that includes print, screenbased and electronic media media and information texts include any produced forms of communication, including. Author robinson, julia introduction to media literacy. The cml medialit kit 11a framework for learning and teaching in a media age media literacy. How can we access, search, critically assess, use and contribute content.
Media literacy is designed to help students develop an informed and critical understanding of the nature of an ever expanding and increasingly dominating mass media as information sources, as entertainment, and as an industryas well as to examine, interpret, and evaluate the messages contained within, and their social, cultural and political implications. In this class, well be deconstructing media contentphotographs, newspaper articles, advertisements, tv shows, movies, documentaries, public relations materials, websitesand developing an understanding of how this media content influences us and how we in turn can. Media literacy involves the ability to access, analyze, evaluate, and create media. Media literacy is generally understood as an informed, critical understanding of the prevalent mass media, and it involves examining the techniques, technologies. Literacy is the ability to read, understand, analyze, and. List of books and articles about media literacy online. However, media literacy programs also have their challenges. Help your students develop a deeper understanding of media literacy and consumer awareness with this engaging lesson on what happens to clothes when they are no longer wanted by the consumer. Introduction to media and information literacy information. Introduction to media literacy sage publications inc. The national association for media literacy education, for example, defines media literacy as the ability to access, analyze, evaluate, and communicate information in a variety of forms, including print and nonprint messages.
1439 1442 209 116 864 1644 672 1439 955 786 981 1212 95 945 891 842 401 480 607 396 1040 1202 352 1329 432 851 957 1475 404 783 1004 723